
Get to know us
Our vision
We inspire explorers to discover, share and connect.
Our mission
We open up central locations to everyone who values affordable comfort, desires flexible options, and loves vibrant experiences. We’re enthusiastic hosts who are as diverse as our guests. We bring to life distinct local identities, enhance communities, and are passionate drivers of sustainability.
Our values
Our brand is more than just hotels and offices.
It's a community with its own unique culture.
What drives us? Our core values: supportive leadership, caring teamwork, growing together, trust, integrity, and fun.
These values are the heart of our brand.
We bring them to life in everything we do, from working together as a team to welcoming our guests and collaborating with our partners.
The MEININGER way
Discover our brand
Welcome to our digital brand book: your go-to guide for discovering our brand and the values we stand for.
The secret sauce to our recipe is giving every guest a memorable experience by mixing the high-quality comfort of a hotel with the amenities and social vibe of a hostel.
This guide gives you a look into what makes us unique, and what sets us apart.
We're super excited to share it with you!
Meet Sam
our brand persona
Sam brings our brand to life by showing off our values through their personality.
Our six brand personality traits guide how we look, speak, and do things every day.